"The biggest launch in Western Europe...."

On June 12^th 2008, the IE Marketing Club welcomed Procter&Gamble to discuss "the biggest launch in Western Europe" - the launch of Gillette Fusion, a new and innovative razor which did not only have blades on one side, as the Mach3 but also a short trimming blade on the other side of the razor, allowing for a whole new shaving experience.

Demian Pintos and Javier Martinez, the two P&G brand managers, explained, that at the time, P&G held 91% of the blades and razor category, 62% of the disposable razor category and was able to maintain 80% of consumer loyalty.  Despite the fact, that the older population as part of the life cycle was leaving the category, men's care showed continuing growth with 5-10% increase every year.  P&G found that 67% of males buy razors themselves and that there was a 100% conversion rate from disposable razors to blade systems.  In addition, their star product Mach3 had reached maturity.  With grooming marking the cornerstone of men's care category, P&G developed a superior razor that moisturized as it shaved and contained an additional blade to shave "hard-to-reach" places.  "When you are already the market leader, it is hard not to rest on your laurels. In order to stay at the top you have to constantly innovate and aim at improving your product", Demian Pintos explained. P&G realized that launching a new product would cause cannibalization amongst their other blade systems, however, sales margins were expected to be promising.

Bar Of The Week for Saturday the 19^th of July is:

¿Donde/Where? SHOKO
¿Qué/What? BOTW  and graduation party for Global MBAs
¿Quiénes/Who? Everyone is invited / todo el mundo.
¿Cuándo/When? Saturday the 19^th of July, 2008
¿Horario/Schedule? 22:00 - 05:30
¿Dirección/Address? Calle Toledo, 86 MAP
¿Metro? La Latina

Important to bring IE Student card. Free tapas and cocktail snacks will be served. So those who would like to take advantage of this new concept should arrive before 22:00. 

on Wednesday, July 23 at 10:00pm.

This is the last night where all sections can party under one roof (in the open) before splitting for electives and exchanges.

¿Host? Hernan, Jenny, Tom & Friends!

¿Dónde/Where? Salida 23 de la Nacional 1, carrtera de Algete Km 0,4, Madrid

¿Qué/What? END OF EXAMS PARTY!!!!!
¿Quiénes/Who? Everyone is invited / todo el mundo. Open to IMBA, MBA, EXMBA, MM, All programs and IE Friends!
¿Cuándo/When? Wednesday, July 23
¿Horario/Schedule? 10:00pm  - 5:00am
¿Dirección/Address? Salida 23 de la Nacional 1, carrtera de Algete Km 0,4, Madrid
¿Metro/Bus? Refer to previous mails and links below for more information

To see more details and RSVP, follow the link below:
http://www.facebook.com/p.php?i=5312383&k=Y2E55WV4Q46M5AAFQ15XQQ

Everyone can join Facebook. To register, go to:
http://www.facebook.com/p.php?i=5312383&k=Y2E55WV4Q46M5AAFQ15XQQ&r

Madrid, España (8 de julio de 2008) - Con una audiencia compuesta por estudiantes, funcionarios diplomáticos de otras delegaciones y funcionarios del Gobierno Español, se llevó a cabo en el Aula Magna del IE Business School la conferencia titulada "La Competitividad en la Agenda del Estado Moderno, el Caso República Dominicana". En esta ocasión contamos con el más alto representante del tema en Rep. Dominicana, el Señor Andrés Van Der Horst Álvarez, Director Ejecutivo del Consejo Nacional de la Competitividad.

El panel estuvo compuesto por el Señor Julio de Casto, Vice Decano de Investigación del IE Business School y por el Señor Andrés Van Der Horst Álvarez.

La conferencia inició con un pequeño esbozo acerca de la competitividad en el Estado. A seguidas, el conferenciante, explicó detalladamente cómo se ha concebido este tema en el seno del gobierno de la República Dominicana, así como cuales fueron los pasos que se siguieron lograr un Plan Nacional de Competitividad Sistémica, el cual está siendo estudiado por otros países de la región latinoamericana. A seguidas se trato el tema de marca país, el cual tuvo gran atracción para los asistentes.

On July 3rd, 2008 the Colombian Entrepreneurs Club had the honor to present Dr. Efraín Cepeda Sarabia, a long-standing Colombian congressman and President of the Colombian Conservative party. During the 1 hour debate he addressed topics like the economic impact of the relationships between Colombia, Ecuador and Venezuela as well as the miraculous rescue of Ingrid Betancourt and 14 other kidnapped prisoners and how this would affect Colombia's future and its economy.

The conference took place on IE premises and hosted a full house of students from many different nationalities, which were able to ask questions and dialogue with the congressman during this time.  The Colombian Entrepreneurs Club was very pleased with the success of the event and is very excited with the future speakers they have lined up to talk at our school.

 

 

El pasado 3 de Julio de 2008 el Club de Emprendedores Colombianos tuvo el honor de contar con la presencia del Dr. Efraín Cepeda Sarbia,  Senador de la República y Presidente del Directorio Nacional Conservador. Durante una hora de debate  se refirió a varios temas de gran actualidad tales como el impacto económico de las relaciones bilaterales entre Colombia, Venezuela y Ecuador así como el milagroso rescate de Ingrid Betancourt junto con otros 14 rehenes y de cómo esto podría afectar al futuro de Colombia y a su economía.

 

 

Donde/Where? Boulevard
¿Qué/What? BOTW
¿Quiénes/Who? Everyone is invited / todo el mundo.
¿Cuándo/When? Friday the 11^th of July, 2008
¿Horario/Schedule? 11:30 - 06:00
¿Dirección/Address? Paseo de la Castellana, 95, next to Moda Shopping and behind Torre Europa
¿Metro? Santiago Bernabeu

Important to bring IE Student card. Ask for Javier Gonzáles. Drinks 7 Euros. Very important to dress smart. No casual clothes will be accepted.

Efraín Cepeda Sarabia
Congresista Colombiano y Presidente del Partido Conservador

(Ver biografía)

 El tema a discutir es:

El impacto económico de las relaciones entre Colombia, Ecuador y Venezuela

Fecha y lugar: jueves 3 de julio, de 4pm-5pm, aula S-101

Esta es una gran oportunidad de entender los problemas y el impacto económico que tienen las relaciones entre estos 3 países y de hacer preguntas a este gran personaje de nuestro país. No se lo pierdan!!!

Nota: Conferencia será en español.

George Ayittey of American University

Mallam Nasir El-Rufai the Ex-FCT Minister of Nigeria

Juan Ramon Caridad with Julius Baer of Switzerland

Thiam Tidjane of Prudential UK

Mora McLean of the Africa America Institute

This is a great start, with expertise ranging from Academic to Investment perspectives, each of these speakers offers something unique to the program.

Below are some recent articles related to economic development in Africa:

- This Financial Times Article is very relevant to the AfriCap mission and highlights the positive trend in Economic growth on the continent. LINK 

- Here is another which highlights African Medical Investments, a company which aims to provide healthcare services to Africa's burgeoning middle class. What is particularly impressive about this business is the institutional investment structure. LINK 

- Lastly, this one discusses two African fund managers that have gathered investors from the US and the Gulf to back the first private equity venture focusing on african states emerging from conflict. LINK

AfriCAP, an investment forum organized by students at IE Business School, brings together companies, countries, and investors to discuss the way forward in light of the African business boom.

Aula Magna, Maria de Molina 13, Thursday, 3rd of July, from 5.00 pm to 8.00 pm.

There will be limited seats (164 PLACES)- served on a first register first serve basis (see below).

The session will be held in English.

According to our Club statements, this new event is another chance for IE students and alumni to gain a deep understanding of the different alternative careers in Banking after their Programs or once decision is made to change a career path.

PE is in a very special moment as the firms have a lot of investment opportunities but they have to search really hard for financing, as all the banks are short of liquidity, would this mean that they will have to finance the operations with more equity?...Come and find out the solution!!!

The program, issues and speakers will be:

5.00 p.m. INTRODUCTION

5.10 - 6.00 p.m. AN OVERVIEW OF THE PE PROCESS

• Implementing strategy
• Follow up

3). Third Block: Leopoldo Reaño. GALA CAPITAL

·         Day-to-day management.

·         Exit strategies.

·         Specific case/deal of a failure.

6.00-6.30 p.m. BREAK

6.30 p.m. INTRODUCTION OVER THE 3 TOPICS TO BE TREATED

 6.40 - 8.00 p.m.  TOPICS

Q&A

The event will be led by [moderator pending to be appointed].

Who should attend? All those students regarding the possibility of working in PE, all those interested in the area and any of them who want to learn more about PE as a general finance background. Students from any program are welcome.

¿Dónde/Where? NEW GARAMOND
¿Qué/What? BOTW
¿Quiénes/Who? Everyone is invited / todo el mundo
¿Cuándo/When? Friday the 27^th of June, 2008
¿Horario/Schedule? 00:00 - 06:00
¿Dirección/Address? C/ Rosario Pino 14, esquina Capitán Haya, MAP
¿Metro? PLAZA DE CASTILLA/CUZCO

IMPORTANT: Ask for Abel, el cubano, at the entrance to enter for free!

IMPORTANTE: Pregunta por Abel el cubano en la puerta para entrar gratis!